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College of Hospitality, Retail and Sport Management

Faculty and Staff

Patrick Holladay, Ph.D.

Title: Executive Lead, Social and Behavioral Working Group
Richardson Family SmartState Center for Economic Excellence in Tourism and Economic Development / Institute for Clean Water and Healthy Ecosystems
Department: School of Hospitality and Tourism Management
College of Hospitality, Retail and Sport Management
Email: holladp@mailbox.sc.edu
Phone: 803-777-0146
Patrick Holladay headshot

Education

Ph.D., Parks, Recreation & Tourism Management, Clemson University
M.S., Biological Sciences, Eastern Kentucky University
B.S., Aquaculture, Fisheries & Wildlife Biology, Clemson University

Background

Patrick J. Holladay has been working in the fields of sustainability, tourism, ecology and community development for the past 25 years. His work is mainly conducted through the lens of tourism and crosses into areas like cultural heritage, agriculture, natural resources, and faith/spirituality. He has worked in Eastern Europe, the Caribbean, Central and South America, and Southeast Asia, as well as across the United States, with projects in South Carolina, Georgia, Alabama, Tennessee, Puerto Rico and the U.S. Virgin Islands.

Professional Affiliations

  • Research Fellow for Tourism RESET (Race, Ethnicity, & Social Equity in Tourism)

Research Publications

Holladay, P. J., Krishnamoorthy, A., Boyte-Eckis, L., Dixon, A. W., Nguyen, Harriet, Dixon, H. E. T., & Nguyen, B. L. (2025). Stakeholder perceptions of riverine and montane ecotourism development in Da Nang, Vietnam. Tourism: An International Interdisciplinary Journal, 73(2), 240-250.

Xu, S., LaPan, C.,  Lewis, H.,  Holladay, P. J., & Dixon, H. (2024). Trust and transformative learning: How faculty-led study abroad experiences foster sense of belonging and community. Journal of Hospitality & Tourism Education, 37(3), 329-339.

Fennell, D. A., Kline, C., Mkono, M., Grimwood, B. S. R., Sheppard, V. A., Dashper, K., Rickly, J., Burns, G. L., Bertella, G., von Essen, E., Garcia-Rosell, J. C., Guo, Y., Hoarau-Heemstra, H., Lopez, A. L, Venegas, G. J. Q., Holladay, P. J., Cavaliere, C. T., Copeland, K., Danlye, B., Rizzolo, J. B., Hurst, C. E., Usui, R., Aijala, M., Crossley, E., Hill, K., Szydlowski, M., Bisgrove, D,. Blythe, S., Fennell S. R., Heaney, S. O., Schumacher, C., Tully, P., Coose, S. Hooper, J., & Madrid, R. (2024). Tourism, animals & the vacant niche: a scoping review and pedagogical agenda. Current Issues in Tourism, 22, 3820-3848.

Krishnamoorthy, A., & Holladay, P. J. (2023). The perceptions of foreign nationals visiting Mongolia: a tourism satisfaction study. Pasos: Journal of Tourism & Cultural Change, 21(2), 395-404.

Abernathy, B., Dixon, A. W., Koo, G., & Holladay, P. J. (2022). Determinants of Canadian and US mountain bike tourists’ site preferences: Examining the push-pull relationship. Journal of Sport & Tourism, 26(3), 249-268.

Krishnamoorthy, A., & Holladay, P. J. (2021). An analysis of factors influencing organizational structure in two East Asian nations. Journal of Transnational Management, 26(4), 269-290.

Wies, K., Chamber, C., & Holladay, P. J. (2021). Social-ecological resilience and community-based tourism in the Commonwealth of Dominica. Tourism Geographies, 23(3), 458-478.

Holladay, P. J., Mendez-Lazaro, P., Centeno, H. M., Rivera, R., Adams, K., & Brundiers, K. (2019). Utuado, Puerto Rico and community resilience post-Hurricane Maria: the case of Tetuan Reborn. Recreation, Parks, and Tourism in Public Health, 3, 5-16.

Keller, C. T., Dylla, S. & Holladay, P. J. (2019). An intersection of digital historic preservation and heritage tourism: Prince Frederik’s Battery, Virgin Islands National Park. e-Review of Tourism Research, 16(4), 294-307.

Holladay, P. J. (2018). Destination resilience and sustainable tourism development. Tourism Review International, 22(3-4), 251-261.

Powell, R. B., Green, T. F., Holladay, P. J., Krafte, K. E., Duda, M., Nguyen, M. T., Spencer, J. H. & Das, P. (2018). Examining community resilience to assist in sustainable tourism development planning in Dong Van Karst Plateau Geopark, Viet Nam. Tourism Planning & Development, 15(4), 436-457.

Holladay, P. J., Skibins, J. C., Zach, F. .J. & Arze, M. (2017). Exploratory social network analysis of stakeholder organizations along the Illinois and Michigan Canal National Heritage Corridor. Journal of Park and Recreation Administration, 35(4), 37-48

Holladay, P. J., & Powell, R. B. (2013). Resident perceptions of social-ecological resilience and the sustainability of community-based tourism development in the Commonwealth of Dominica. Journal of Sustainable Tourism, 21(8), 1188-1211

Holladay, P. J., & Ormsby, A.A. (2011). A comparative study of local perceptions of ecotourism and conservation at the Five Blues Lake National Park, Belize. Journal of Ecotourism, 10(2), 118-134.

Grants

National Institute of Food and Agriculture, U.S. Department of Agriculture through Southern Sustainable Agriculture Research and Education ($400,000). Towards Culturally Responsive Disaster Management for Limited Resources Producers: The Role of Person, Place and Professional Agencies. PI: N. M. Estwick (Prairie View A&M University), Co-PI: M. Robinson (Prairie View A&M University), K.J. Davis (Florida A&M University), A. P. James (Prairie View A&M University), Consultant: P. J. Holladay

National Institute of Food and Agriculture, U.S. Department of Agriculture – Local Food Promotion Program ($97,799). Enhancing Agricultural Networks through AgriCluster Resilience and Expansion (ACRE): A Framework for Strategic Collaboration and Planning in Utuado, Puerto Rico. PI: P. J. Holladay, Co-PI: Kim Hines (North American Food Systems Network) 

National Institute of Food and Agriculture, U.S. Department of Agriculture – Beginning Farmer and Rancher Development Program ($750,000). Empowering Agritourism Service Providers to Strengthen Agritourism Programs as a Farm Diversification Strategy to Enhance Beginning Farmers and Ranchers Success. PI: D. Singh-Knights (West Virginia University), Co-PI: L. Chase (University of Vermont), Co-PI: R. Callahan (University of California-Davis), Co-PI: C. Gil Arroyo (Rutgers University), Co-PI: L. Pashow (Cornell University), Co-PI: P. J. Holladay

National Institute of Food and Agriculture, U.S. Department of Agriculture through Southern Sustainable Agriculture Research and Education ($300,000). Exploring agritourism to increase agricultural sustainability and resilience in the municipality of Utuado, Puerto Rico. PI: P. J. Holladay, Co-PI: K. Brundiers (Arizona State University), Co-PI: P. Mendez-Lazaro (University of Puerto Rico)

Books

Holladay, P. J. (2024). Teaching agritourism: A practical approach. Edward Elgar Publishing.

Roberts, A. L., & Holladay, P. J. (2019). Gullah Geechee heritage in the golden isles. History Press.


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